Financial Planning for Founders

Know your number. Own your outcome.

The browser-based financial model that shows founders their personal take-home across every fundraising, dilution, and exit scenario.

Get Free Access

Runs in your browser. Your numbers never leave your device.

Your Exit Goal

$50,000,000

Personal founder payout target

47% of goal based on current scenario

Current Proceeds

$23.8M

Revenue Gap

$13.7M

The Problem

You're making the biggest financial decisions of your life without the numbers.

Every investor on your cap table has modeled their return. You never have.

Raising sets an exit floor you've never calculated

Every round quietly sets the minimum your company must sell for just to clear preferences and put you ahead of where you are today. Most founders don't see that number until the term sheet is in front of them.

Your cap table is working against you in the background

Dilution compounds. Option pool refreshes, pro-rata, anti-dilution, and the liquidation stack decide who actually gets paid at exit — and revenue growth doesn't equal founder wealth.

→

A higher valuation can cost you the exit

Over-raise at too high a price and you're locked onto a growth treadmill you can't step off. The valuation that feels like a win quietly raises the bar past where you can clear it.

See It In Action

Your financial roadmap, in one dashboard

Set your personal exit goal and reverse-engineer the enterprise value, revenue, and timeline to get there — net of dilution, preferences, and transaction expenses. Updated instantly as your assumptions change.

Founder Model Exit Goal Planner dashboard showing a $50M personal payout target, current proceeds, required enterprise value, revenue gap, and timeline

What You Can Model

Every scenario that changes your personal outcome

Founder Model isn't a pro forma cap table. It's a working model of your outcome — built around the decisions you actually face from raise to exit.

Fundraising scenarios

Model any round — seed, A, B, bridge, SAFE, convertible. See founder dilution, the post-money cap table, and your personal proceeds before you sign a term sheet.

↓

Exit waterfalls

Strategic sale, PE buyout, secondary, recap. Model the full waterfall by share class and know exactly who gets paid, and in what order, before the LOI hits your inbox.

↔

Multiple growth paths

Compare side by side: raise now vs. bootstrap, sell at $X vs. push to $Y, take secondary vs. wait. See the personal outcome of each path before you commit.

◎

Personal exit goal

Set your target payout and work backward to the enterprise value, revenue, and timeline required to hit it — net of dilution, preferences, and transaction expenses.

The point isn't to tell you which choice is right. It's that you can't know which is right without modeling what each one actually costs you, personally. That's what Founder Model is for.

Who Built It

Built by a founder who's been in the room

Founder Model was built by Greg Briley — a founder/operator who raised capital, lived through cap-table complexity, and went through the exhausting exit process, on the founder's side of the table.

He built it because he's watched too many founders make life-changing decisions without a personal goal, a clear roadmap, or a model to get there.